Some market observers say that the biggest wave of corporate treasury adoption of cryptocurrency has come and gone. However, some studies point to a long runway for corporations to bring crypto into their portfolios.
ETFs such as the CoinShares Valkyrie Bitcoin and Ether Strategy ETF (BTF) and the Coinshares Valkyrie Bitcoin Fund (BRRR) remain valuable. Companies can embrace crypto in many ways, not just as a treasury holding. Many companies are doing just that; they expect crypto will be a part of their firms’ long-term plans.
Deloitte’s second-quarter 2025 North American CFO Signals survey polled 200 North American finance bosses at companies with at least $1 billion in annual sales. Crypto bulls and investors mulling assets like BRRR and BTF may be encouraged that a mere 1% of respondents queried by Deloitte said they don’t see digital currency becoming part of their employers’ long-term plan. That is just one positive from the study.
Concerns, But Crypto Optimism Abounds
View corporate adoption of cryptocurrency and its implications for funds like BRRR and BTF pragmatically. CFOs are expressing related concerns.
“When asked about their biggest worries related to investing in cryptocurrency, 43% of CFOs cited price volatility,” observed Deloitte. “That’s not particularly surprising, given that the value of non-stable cryptocurrencies such as bitcoin has seen considerable price fluctuations in the past. Earlier this year, for instance, the value of bitcoin dropped 28% in a 10-week span.”
