Successful investing in Emerging Markets is inextricably linked to a deep understanding of Environmental, Social and Governance (ESG) factors. Developing countries are likely to face a disproportionate impact from some of the sustainability challenges facing the world today, in particular the risks associated with climate change. Yet, this is also where the most compelling investment opportunities associated with the attainment of the Paris Agreement targets and the United Nations Sustainability Development Goals (SDGs) will take place, which, over time, can be a valuable source of alpha. However, investors beware. The successful integration of ESG considerations in Emerging Markets equity investing is complex and prone to challenges, which are not always advertised. This paper exposes some of the practical challenges needing to be overcome and outlines how they have been addressed by Ashmore.
The compelling investment opportunity
Let us first consider the investment opportunity. Emerging Markets (EM) dominate the supply chains of several industries at the forefront of sustainable economic development. This is particularly the case for renewable energy and electric vehicles (EV). Ashmore assesses the opportunity and risk of a transition to a low-carbon economy through the TCFD framework, as well as appraises the significant tailwinds in industries such as those that promote financial inclusion, education provision and healthcare, amongst others.

The investment opportunity is significant. The OECD estimates that to meet net-zero emissions targets by 2050, annual clean energy investment must increase seven-fold, from USD 150bn in 2020 to over USD 1tn by 2030. The International Energy Agency believes a total transformation of the energy systems that underpin our economies is required to meet Net Zero Emissions by 2050.1 This is expected via investment in renewable energy, the digitalisation of grids and the electrification of end uses (such as transport, buildings and industry). Consequently, investors need to consider EM as an unavoidable, indeed disproportionately important, part of the sustainable economic development solution. However, successful investing in EM equity requires navigating several challenges associated with ESG implementation, which Ashmore as a specialist EM investor is well positioned to do.
Challenge 1
What is a consistent methodology to apply when integrating ESG?
The ESG industry continues to evolve and formalise, which means reliance on third-party tools to implement an ESG approach risks inconsistency. This is reflected by the high divergence in ESG scores from different rating agencies given their differing methodologies. This is only more apparent when compared to the consistency of their credit scores. The contrast is highlighted in the following table for US stocks, and is only exacerbated in EM, the reasons for which have been well documented by the MIT amongst others.2

Investors have a range of views on the importance of company financial fundamentals and the same is only truer for non-financial factors. ESG factors are notably hard to quantify given: the subjectivity of assessment and materiality; inconsistent levels of disclosure; and the lack of industry standardisation. Subsequently, there is significant opportunity for active management to add value. As we detail further below, Ashmore has established an ESG scoring framework. A comparison of our EM Equity portfolio scores to third-party rating providers exhibits a low correlation and highlights that primary research and proprietary assessment is a prerequisite to truly understand the business ESG risk and opportunity. It is also noteworthy that approximately 20% of the portfolio holdings are not covered by either rating provider.

Challenge 2
How to standardise a proprietary approach?
The assessment of a company’s ESG performance is fundamental to the stock research process. It is therefore best undertaken by the stock analyst who is assessing all the company’s fundamentals; not least for the investment team to benefit from the analyst’s accumulation of knowledge during the process. How can this analysis be implemented on a consistent basis, similar to financial analysis? Our solution is a standardised scoring framework which is underpinned by several principles. For instance, companies should be penalised for a poor track record of ESG performance yet be rewarded should they acknowledge areas of weakness and strive to improve. Scoring is on an absolute global basis, rather than in comparison to EM or industry peers, which promotes a ‘best-in-class’ assessment mind-set. Guidelines set out the parameters for what should be considered best and worst practice. They also ensure consistent application across investments by analysts as the subjective nature of scoring may otherwise risk scores gravitating towards the mean, thus eroding their impact.
Challenge 3
How to overcome poor data disclosure?
Data disclosure in EM varies meaningfully. While some companies have world class disclosure, others are relatively new to the requirements demanded by institutional investors.

Absent or poor disclosure can make it challenging to map a company’s ESG performance. Consequently, a deep understanding of the company is imperative to be able to ascertain their likely underlying exposures and also to build a view on their trajectory. By simply excluding, or excessively penalising, stocks given poor disclosure risks penalising smaller companies (who may not have the capacity to generate large quantities of data) and it runs contrary to our belief in engaging to enact positive change. It may also fail to recognise a company’s wider contribution to sustainable development. A good example of this is Yunnan Energy.

Challenge 4
Why is materiality so important?
ESG factor analysis is multifaceted and the importance of different factors will vary by industry and company. For example, the factors that matter most for a polluting energy company will likely be very different compared to those for a labour-intensive industry. Consequently, an assessment of materiality is key. What is the correct framework to appraise a company that scores poorly on certain ESG metrics, yet provides a key, non-replicable material/service in an industry at the epicentre of the drive for greater global sustainability? We provide a case study solution below.

Challenge 5
How to deal with supply chain risk?
The supply chains of many of the world’s largest companies are based in EM. Such supply chains are complex and can carry significant, often hidden, risk. If they are not properly analysed and assessed, they risk undermining optically strong, sustainability-focused, investments.


To assess and minimise the associated risks adequately, a number of steps need to be undertaken. Primary research helps to identify high risk suppliers, which can be mapped to the module production companies and in turn eliminated from the investment universe. Engagement with management teams can also help to promote robust policies, third party verification audits and a strategy of sourcing away from high-risk suppliers. The strongest examples of supply chain management tend to incorporate some of the following processes:
• The categorisation of suppliers by risk.
• The performance of on-site audits and consultations.
• The promotion of high standards across the supply chain via engagement.
• Third-party verification of the processes.
Challenge 6
How to make ESG count in portfolio construction?
Integration of ESG into an investment process is multifaceted through a combination of country and industry analysis, business exposure, corporate policies and its impact on the company’s financials. The ESG assessment is quantified in financial forecasts, revenues, margins and capital expenditure. The valuation cost of capital is also impacted to reflect ESG risk exposure. The ESG risk/opportunity, consequently, will help to determine final position sizing.
ESG integration can be combined with other responsible investment levers. This includes negative screening, such as industry/ stock exclusion, although this poses the question what is an appropriate basis for exclusion? Some industries can be considered ‘non-redeeming’ and hence businesses that one would not want to provide liquidity to. Ashmore’s group-wide exclusions are Controversial Weapons and Pornography. There are also those industries that have high negative externalities, such as Defence, Tobacco, Gambling and Fossil Fuels, which are excluded from Ashmore’s ESG-labelled strategies.
An effective approach is through building strong dialogue with companies to influence ESG performance positively. In our opinion, nowhere does this likely matter more than in Emerging Markets. This is why Ashmore is using engagement with issuers as a key lever to influence companies both to manage ESG risks and sustainability impacts.
Challenge 7
How to effectively engage?
Ashmore approaches engagement in principally two ways.3 One approach, typically led by our Responsible Investing function, focuses on collaboration with other investors, as well as participation in relevant industry initiatives. This can be an effective lever for change, although such efforts tend to target a select group of companies only. Another method, which is typically led by the Portfolio Manager and forms the majority of Ashmore’s engagements, is through bilateral engagement directly with a company. Such engagement activities are typically triggered by the identification of unintended ESG risks or sustainability issues and an engagement objective is determined in advance and the outcome monitored. Across the many Emerging Markets where Ashmore invests, we see large variances in the availability and quality of disclosure, as well as in the understanding of and emphasis on sustainability issues.

Conclusion
The consideration of ESG factors is critical to successful investing in Emerging Markets. The incorporation of non-financial factors in an investment process is fundamental to building a robust understanding and assessment of a company, which, over time, will improve investment performance, promote better corporate business models and help foster more sustainable economic development. Successful ESG integration, though, requires several challenges to be considered and overcome within a consistent and standardised framework. Such requirements are only likely to become more apparent to investors as approaches to ESG integration are assessed more stringently in the industry. In Ashmore’s case, we adopt an Emerging Markets tailored solution reflecting our deep specialisation and long experience managing across transformative parts of the world.
1 Source: IEA Net Zero Emissions by 2050 Scenario (NZE), the primary socioeconomic scenario that Ashmore will consider.
2 Source: Aggregate Confusion: The Divergence of ESG Ratings paper
3 Source: Please refer to Ashmore’s latest Engagement Report available on our website for more information.
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