Giving to Charity This Year? Consider the Tax Strategy Too

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Most of us consider the end of the year as the season of giving. While you may have put some thought into how much you’d like to give this year, have you considered the best way to do it? The biggest benefit of charitable giving is supporting an organization that holds special meaning to you. But that doesn’t mean you can’t incorporate some potential tax advantages as well.

Start With a Plan

Before writing a check, build a plan. Ask yourself:

  • What causes do I want to support?

  • Which assets should I donate this year?

  • How much do I want to give?

  • Is this a one-time donation, or do I want to do this annually?

Don’t forget, for your donation to be tax-deductible, it’ll need to be completed by December 31. That means checks should be postmarked, stock transfers settled, and any other finalizing paperwork finished before New Year's Eve. With the hustle and bustle of the holiday season, consider starting well before the deadline to ensure your donations go through in the year intended.

Think Beyond Cash

You might associate the idea of charitable giving with cash donations. While cash is certainly acceptable, it’s not your only option. It might not be your most tax-efficient option either.

If your portfolio includes highly appreciated assets, including stocks, property, or other investments, you may be able to donate them as well.

Donating appreciated assets enables you to deduct the full value from your portfolio and avoid paying capital gains tax on the profit. If you chose to sell the asset first and donate the proceeds, you’d owe capital gains tax on the sale (minus the cost basis), reducing the donation value and creating an unnecessary tax event.

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