See a Penny (or a Million of Them) – Pick it Up

Most publicly traded companies have just one class of shares. But sometimes a corporation’s management decides to issue multiple share classes. There are different reasons for this, but one common one is to concentrate voting power in the hands of certain shareholders. When Google (now Alphabet) went public in 2004 it created three classes of shares: A, B, and C. The B shares, which carry far more votes than the A and C shares, were kept by management so that they maintained voting control of the entity. The A (GOOGL) and C (GOOG) shares were both issued to the public, with the A shares having one vote per share and the C shares having no votes attached.

The A and C shares possess an equal claim on the company’s earnings, so economically they are equivalent. As such, they traded at roughly the same price as each other since they were issued, though generally the A shares traded at a slight premium to the C shares, given A’s superior voting rights. But in 2020 things got interesting.

In the second half of 2020, Alphabet began buying back C shares, which caused C to regularly trade at a slight premium to A, a reversal of the historical norm. This premium was generally less than half a percent for many months but then eclipsed 0.5% in the spring of 2021. In April 2021 the board authorized another buyback of C shares, which caused the premium on the C shares to expand dramatically, reaching 2.4% in late April and a whopping 4.5% in June. In actual dollars, this meant the C shares traded at $2,511 while the A shares were $2,402. Remember, the only fundamental difference between the A and C shares is that the A shares carry voting rights. It’s difficult to quantify the value of such rights, and the value may be de minimis given the fact that management maintains voting control through its B shares, but it is clear that such rights aren’t negative. Yet the A shares were trading as if they were in fact negative.

This didn’t make any sense and was essentially an opportunity for free money for holders of Alphabet C to sell their shares and buy the A shares. All they had to do was to be paying attention and be willing to act. We know (and it is public knowledge) that the A shares are intrinsically worth no less than the C shares, yet they were trading at a 4.5% discount for technical reasons - namely the fact that the company was focusing its buyback on the C shares. It was reasonable to assume that this short-term factor would eventually fade and cause the share prices to converge, restoring a more sensible relationship between the two classes of stock.