The Five Biggest Wastes of Money

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If you are paying for any of the following garbage, get the scissors and snip it out of your budget.

  1. Lead-generation services

Lead-generation services stink for these reasons:

Semi-false data. People fill out lead forms lie because they don’t want to turn over their personal information to a website.

You may have to waste a ton of dough before you are convinced of this. Some people have had success, but usually it’s after they spent multiples thousands per month. This has a low conversion rate and is only for people who have lots of money to spend on marketing.

The lead is not for you exclusively. The sell the same lead to a gazillion other advisors who then bombard the prospect within three seconds. As a result, prospects seldom respond because they are overwhelmed.