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Investing in Africa: Misconceptions and Realities

January 17, 2013

by Mark Mobius

of Franklin Templeton Investments

It’s easy to fall prey to misconceptions and generalizations about places we’ve never been: to assume everyone in the United States drives big cars, all the French love croissants and all Canadians play hockey. There are many misconceptions about investing in developing markets, and Africa certainly has its fair share, but it’s dangerous to make sweeping generalizations. It’s impossible to know everything about this huge and diverse continent (the second largest in the world by land mass and population) so my team’s approach has been to keep our minds open to the growth possibilities while keeping our eyes open to the potential risks.

Africa isn’t Always Africa

There is often this idea that “Africa is Africa,” as if every country there is the same. Most people don’t realize how diverse the landscape, the economies and the people are. There are more than 1,000 languages spoken on the continent, with climates ranging from hot deserts to tropical rainforests to frozen glaciers.

A common misconception is that Africa is plagued by social ills. We don’t deny violence, political unrest and poverty exist in areas in Africa, and we have to be cognizant of these serious issues. But that’s not the whole story. There is also natural beauty, cultural diversity, and business progress taking place. I’ve often been asked whether I have felt unsafe traveling in underdeveloped countries, but I’ve been fortunate enough to say my most frightening experience in Africa has been getting stuck in an elevator!

Seeing is Believing

An important part of our investment selection process is conducting in-depth research on each company we consider, and making long-term projections based on company characteristics and the environment that company exists in. Long-term stories can become very short-term in frontier markets because of the generally faster growth and dramatic changes taking place as a result of faster communications and the entry of large amounts of foreign investments. Nevertheless, in many cases, we need to be patient and allow the long-term story to unfold.

I’m a firm believer in the value of first-hand experience, which is why my team and I visit as many countries, and companies, as we can. Talking to people face to face provides valuable insight into the real life difficulties they must manage. An issue that some companies in Africa have been confronting is how to operate successfully in an environment where there are government restrictions and, unfortunately, corruption. We know there is corruption all around the world, but it is certainly salient in Africa. When we visit a company there, we can’t assume that the tax rate we see on paper is the actual tax rate that the company has to pay; there may be other costs hidden under the table. The good news I have found is that many government leaders are increasingly willing to talk about the problem openly, and seem to be working to find ways to stamp it out.

Another problem in some African countries is infrastructure, or, rather, the lack thereof. We have learned that if a company is running a factory, it may not have access to public power and has to generate its own power. We look at specific obstacles like this that could impact a company’s operations, and at what cost. These are things that are less likely to be ascertained by just looking at balance sheets or profit-and-loss statements.

Not All Roads Lead to ‘Yes’

At first blush, you might think infrastructure, being underdeveloped in many places, would present a compelling investment case. However, the opportunities may be limited in Africa because of government monopolies or subsidies. For example, electricity in Nigeria is subsidised and subject to restrictions which make it generally unprofitable to be in the business of power generation there. Similarly, when a government is subsidizing the price of gasoline, it’s difficult to run a profitable refinery. These are the sorts of details we have to consider in each country we visit.

These potentially problematic policies do seem to be changing in many places across Africa, which I think is a good thing. With the support of the World Bank, the International Monetary Fund (IMF) and other international organizations, we are gradually seeing a more business-friendly climate in many African countries.

Another tempting assumption is that Africa’s future is dependent solely on raw commodities like oil, cocoa, and minerals. Natural resources and mining are very important, and of interest to us as investors, but the economic growth drivers in Africa are as diverse as information technology, solar electricity, beer and cut flowers. Many Europeans probably don’t realize there’s a good chance the roses adorning their tables were grown in Africa, flown in by high speed jets and part of a complex and efficient distribution system.

We are also interested in industries and sectors tied to the rising power of the consumer. There is a need for banking services (particularly mobile banking) and penetration of telecommunications in many African countries is very low, so there’s a good opportunity for growth. Food and beverage companies have also piqued our interest. There is a growing middle class in Africa, with evolving tastes. For example, Nigerians have a particular thirst for one of Ireland’s iconic domestic beers—more is consumed there than in Ireland!

Africa appears to hold a lot of potential for growth and we believe many countries there could remain global growth leaders in the coming years. The IMF has projected that during the next five years, 10 of the 20 fastest-growing economies will be in Sub-Saharan Africa, and two will be in North Africa. Growth of course is important, but it’s not just the rate of growth but quality that is important for Africa’s long-term potential to be realized. The burgeoning middle class needs to be nurtured and supported, with a little help from prudent policy, and a constructive global economic backdrop. For the patient investor, Africa appears to be a story worth revisiting for some time to come.

The information provided in this posting is not a complete analysis of every material fact regarding any country, region, or market. Comments, opinions and analyses contained herein are those of Dr. Mobius and are for informational purposes only. Because market and economic conditions are subject to change, his comments, opinions and analyses are rendered as of the date of this posting and may change without notice. His opinions are intended to provide insight as to how he analyzes securities and his commentary is not intended as individual investment advice or a recommendation or solicitation to buy, sell or hold any security or to adopt any investment strategy. Reliance upon information in this posting is at the sole discretion of the viewer. Please consult your own professional adviser before investing.

All investments involve risks, including loss of principal. Investments in foreign securities involve special risks including currency fluctuations, economic instability and political developments. Investments in emerging market countries involve heightened risks related to the same factors, in addition to those associated with these markets' smaller size, lesser liquidity and lack of established legal, political, business and social frameworks to support securities markets. Such investments could experience significant price volatility in any given year. Stock prices fluctuate, sometimes rapidly and dramatically, due to factors affecting individual companies, particular industries or sectors, or general market conditions.

Data from third party sources may have been used in the preparation of this commentary and neither Dr. Mobius nor Franklin Templeton Investments has independently verified, validated or audited such data. We do not guarantee its accuracy.

Franklin Templeton Investments and Dr. Mobius accept no liability whatsoever for any loss arising from use of this posting or any information, opinion or estimate herein.

Franklin Templeton Distributors, Inc. is the principal distributor of Franklin Templeton Investments’ US registered products, which are available only in jurisdictions where an offer or solicitation of such products is permitted under applicable legislation. Products, services and information may not be available in all jurisdictions and are offered outside the US by other Franklin Templeton Investments affiliates and/or their distributors as local legislation permits. Please consult your professional adviser for information on availability of products and services in your jurisdiction.

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